We just survived the final end-of-quarter deadline of the 2020 Presidential Election. With any luck, there’s only one more end-of-month deadline (and one more mid-month deadline, and one more one-month-out deadline, and one more final-week deadline, and three more debate deadlines…)
For all new readers: Welcome! I am currently on the mailing lists of Joe Biden and Donald Trump, though I have previously been on the mailing lists of 28 Democratic candidates! This blog breaks down recent emails with charts and excerpts. If you already know all of this, feel free to skip to the next chart!
It took some time for the Trump emails to kick in, so I started officially tracking his list on July 7. I have been tracking Biden’s for longer, but I will start comparing them as of July 7. All of these emails are going to a new email, and I have not donated, filled out surveys, signed petitions, or otherwise interacted with either candidate’s emails.
The rules I try to follow for the various categories are laid out in The Framework.
Donald Trump sent 13 emails on Wednesday, while Joe Biden sent 6.
Unsurprisingly, with September 30 being the last day of the month and of the quarter, both Biden and Trump were making huge fundraising pushes. Trump, however, threw in a survey asking for my opinion of who won the debate on Tuesday, while Biden, still thinking I’m Steven from Ohio, reminded me that the deadline to register to vote in Ohio was coming up and I needed to check my registration and make sure I could vote in the upcoming election.
Trump was very interested in the debates and his EPIC performance, while Biden wrapped up the debates and immediately moved his focus to the upcoming fundraising deadline.
To celebrate his “victory,” Trump has upped his donation matching to 850%, the highest ever (so far, though some texts seem to indicate Official Trump Text Members get 900% matching). This is his way of “upping the stakes.”
Again, making it easier to hit your goal does not up the stakes.
Both Biden and Trump sent out similar fundraising emails yesterday, talking about how they were behind on their goal and it was crucial that I step up to carry them to victory.
Compare, if you will, to Biden’s version.
At least neither campaign abuses color to the extent that Amy Klobuchar did. That’s all I can say.