EDIT: This post was written when Trump’s emails were hiding in Spam. Here is the correct breakdown of this day’s emails.

There were no emails from Donald Trump on Monday.
Emails | |
---|---|
Total | 3 |
Biden | 3 |
Trump | 0 |
For all new readers: Welcome! I am currently on the mailing lists of Joe Biden and Donald Trump, though I have previously been on the mailing lists of 28 Democratic candidates! This blog breaks down recent emails with charts and excerpts. If you already know all of this, feel free to skip to the next chart!
It took some time for the Trump emails to kick in, so I started officially tracking his list on July 7. I have been tracking Biden’s for longer, but I will start comparing them as of July 7. All of these emails are going to a new email, and I have not donated, filled out surveys, signed petitions, or otherwise interacted with either candidate’s emails.
The rules I try to follow for the various categories are laid out in The Framework.

Joe Biden sent a total of 3 emails on Monday, while Donald Trump didn’t manage to send any (though he did slip one in at half past midnight Tuesday morning…)

For the first time in what feels like forever, Biden actually told me about an event he was having before it happened. This time, it was a grassroots concert this coming Sunday.
However, he told me about it via email after he made it free to attend. I had been told about it via Twitter earlier, and it was a ticketed event. The lowest ticket was $15, and I was genuinely going to pay that if I could get my previous plans shifted up an hour (curse you, D&D! Why are you so hard to schedule!).
I genuinely do not get this strategy of not emailing supporters about fundraising events. Especially since Biden’s email team seems to be so money-hungry for every other email they send out. There have been so many events I’ve heard about after they happen or day-of, via friends mentioning it on Twitter, events I might have been interested in if the campaign had notified me. If they had, you know, treated me like a person who might want to make a connection with the campaign via an event, rather than just a wallet chucking dollars after a soulless bundle of words.

Despite that, Biden was still very positive in his emails. He was excited for the concert and excited for an email promoting Champ and Major, his two beautiful German Shepherds.

The email started with “There are pictures of dogs in this email,” which is a pretty good way to get someone to open a political email. It then talked about Biden’s dogs and how Champ was excited to show Major around the White House, and could I donate to help make that happen?

When your candidate has cute animals in their life, you really should utilise them more. This was something candidates like Elizabeth Warren figured out very early on.
Finally, Biden sent a petition praising Dr. Fauci and asking if I supported him even in the face of Trump’s attacks. It’s good to know that when Biden is President, he’ll be asking Dr. Fauci to continue to support our country.
You know. Like a good leader does.
