Halfway through May, and Joe Biden is back to his usual emails.
For all new readers: Welcome! I am currently on the mailing lists of Joe Biden and Donald Trump, though I have previously been on the mailing lists of 28 Democratic candidates! This blog breaks down recent emails with charts and excerpts. If you already know all of this, feel free to skip to the next chart!
It took some time for the Trump emails to kick in, so I started officially tracking his list on July 7. I have been tracking Biden’s for longer, but I will start comparing them as of July 7. All of these emails are going to a new email, and I have not donated, filled out surveys, signed petitions, or otherwise interacted with either candidate’s emails.
The rules I try to follow for the various categories are laid out in The Framework.
Joe Biden sent 3 emails on Friday. He’s definitely consistent.
Every single email asked for a donation, though one of the emails did invite me to attend the Grassroots Strategy Summit, a virtual event taking place this weekend.
However, the Biden campaign currently has a $2.5 million fundraising goal, and because the online fundraising team is the one responsible for writing the emails, every single email had to talk about the importance of my donation and meeting that goal. They’re very pleased with their progress, though, and they’re sure their super strong team can help them go all the way.
Trump, meanwhile, is taking a… slightly different approach to getting donations.
This is a legitimate email sent out by the Trump campaign. There are people legitimately reading this email and believing it.
I can’t laugh. I’m too overwhelmed by horror.