It was a holiday weekend, but not a slow one. Joe Biden remained busy as ever.
For all new readers: Welcome! I am currently on the mailing lists of 1 candidate for the Democratic Presidential Nomination, but I’ve been on 28 mailing lists! This blog breaks down recent emails with charts and excerpts. If you already know all of this, feel free to skip to the next chart!
I signed up to all mailing lists either on May 21 or the day the candidate announced, whichever was later. Using a different email address, I have donated at least $1 to all candidates who have been on a debate stage (I have given additional donations to my preferred candidates through my personal email, but the campaigns have linked the two accounts together and may ask for more as a result).
When showing breakdowns by campaigns, there will usually be 2 numbers. Emails to my non-donor account will be indicated by a darker color/top bar in horizontal bar charts. Emails to my donor account will be indicated by a lighter color/bottom bar.
Unless otherwise specified, all other charts combine the donor and non-donor numbers, as they are roughly 1-for-1, so the percentages and relative differences don’t change much. You can divide the numbers in half to get the rough estimate for what someone not signed up twice would be receiving. The rules I try to follow for the various categories are laid out in The Framework.
If you want specific data on any particular day, feel free to drop a comment!
Joe Biden sent 6 emails over 2 days, not letting Easter slow down his 3-emails-a-day streak.
What did slow down was his donation asks. He did not ask for any money at all on Easter Sunday… at least not directly. On Easter, he wrote about how faith was what got him through the darkest times of his life, and how he understands the pain that many Americans are feeling now as they lose loved ones to COVID-19. He explained that this virus is tough, but this nation is tougher, and we will get through this. He also wished a restful Sunday to those who didn’t celebrate Easter.
Also on Sunday were emails asking me to sign my name to confirm I’m Team Joe and a reminder that if I donated anything, I’d get a sticker. (It was a merch ask, not a direct donation request).
The donation request was on Saturday, as Biden pointed out that Trump was already going on the offensive against him. Saturday also included a survey and asked me to nominate a hero going above and beyond during this crisis.
With the holiday, the bulk of Biden’s emails referenced news events, either Trump attacking him, the pandemic, or Easter. Other than that, Biden just talked about his campaign.